Harrell Sign Company has ceased operations.


Thanks to everyone we have done business with for the past 91 years.

It has been an honor and a privilege.

For cast bronze or aluminum plaques, please contact

Longview Graphics


Harrell Sign Company — Raleigh, NC — design, manufacture, service and installation of custom retail business & commercial signs since 1927. Digital sign making technology combined with personal craftsmanship and 91 years of experience as Raleigh’s leading sign builders provides our customers with the best quality signs and most cost-effective solutions for outdoor & indoor signage needs. While our specialty is helping local businesses develop an effective on-site identity, we also survey, design, manufacture, service and install signs for many larger corporations and chains.


We proudly provide service to Central and Eastern NC, including Raleigh, Cary, RTP, Raleigh-Durham, Durham, Chapel Hill, Fayetteville, Rocky Mount, Burlington, Greensboro, Winston-Salem, Greenville, New Bern, Wilmington ... and all points between!

Harrell Sign Company is a full-service sign shop located in Raleigh, NC.
We manufacture or can provide the best type of exterior or interior, unlighted or electric lighted signs, including channel letters and electronic digital LED message signs for your business, restaurant, store, shopping center, church, school or neighborhood.


lighted business channel raceway letter sign

Internally lighted letters are frequently utilized as storefront signs in shopping centers and for corporate identity on office buildings. They may also be referred to as channel letters, raceway letters or face-lit letters. Illumination historically has been by neon tubing, though most letters now are lighted with low-voltage, energy-efficient LEDs. Existing neon-lit letters can be retrofitted with energy-efficient LEDs for brighter lighting and much lower electricity usage.

backlighted letters and logo

Backlit letters, also known as backlighted letters, silhouette letters. or halo letters, are made so that light shines from within the letters toward the wall on which the letters are mounted, creating a halo of light on the wall. As with face-lit letters, they are also very popular as shopping center storefront signs & corporate ID signs. Most backlit letters are now illuminated with energy-efficient LEDs. The color of the light is frequently white, but other colors  (blue, red, green and amber) are also available.

business letter and logo sign

Non-illuminated letters — dimensional or 3d letters — can be of many types, including reverse channel or cut-out plate metal letters (aluminum, stainless steel, copper, brass, bronze or titanium) plastic letters (sometimes referred to as Gemini letters) acrylic and PVC letters. These can be mounted on a building wall, or on a free-standing sign, and are frequently illuminated with floodlights.

lighted business wall sign

Internally illuminated wall signs (also known as cabinet signs or box signs) usually have a translucent face and fluorescent lighting. Sign faces may be flat, pan-formed, or embossed, and the face material can be Plexiglas (acrylic), Lexan (polycarbonate), or Panaflex (flexible substrate). Another type of lighted wall sign has routed aluminum faces, with translucent acrylic behind the routed copy. Wall signs are normally mounted flat on the wall, but a projecting sign may be mounted perpendicular. 

business wall sign

Non-illuminated wall signs are frequently made of aluminum, with flat painted or vinyl decoration, or with any of raised letter types mentioned above (aluminum, stainless steel, plastic or PVC.) The aluminum background may be flat, or it may have some depth, a type of sign referred to as an aluminum pan sign. Unlighted wall signs may also be sandblasted, routed, or carved from HDU (dense urethane) or redwood. Banners are used as temporary wall signs, though many municipalities restrict the length of time that banners may be displayed.

neon window sign

Many people call any lighted sign a neon sign, but we usually reserve that name for a sign with exposed neon, or for a neon window sign (typically, an “OPEN” type sign, a listing of products or services for that business, or perhaps a company logo.) Neon window signs are usually mounted on a PVC or clear acrylic background. Also included in this category are open-face channel letters, which can be mounted to a building fascia, or to a free-standing sign.

undercanopy blade sign

For pedestrian and sidewalk traffic,

blade signs, hanging signs or undercanopy signs can be appropriate. They may be internally lighted, but are more often unlighted, and are fabricated from aluminum, or are sandblasted or carved from PVC, redwood, or HDU (dense urethane.)

free-standing pylon pole sign

Internally Illuminated free-standing signs may be referred to as ground signs, monument signs, pylon signs, or pole signs, road signs or roadside signs. They are typically lighted with fluorescent tubes, and may have flat, pan-formed, or embossed Plexiglas (acrylic) or Lexan sign faces, or they may have routed copy with translucent acrylic behind the openings. They may identify a single business, church, school, office park, or shopping center, and may list individual tenant names or logos. These signs might also display changeable copy, or contain electronic digital LED message sign board displays.

free-standing monument sign

Non-illuminated free-standing signs may be referred to by the same names as the lighted versions above, and are sometimes illuminated by floodlights, or not at all. These signs are more typically used for neighborhood subdivision entrance signs, directional signs, wayfinding signs, tenant directories, and any place where internal lighting is not needed or desired. Post and panel signs are in this category. Signs may be aluminum, but may also have a stone or brick base, with lettered panels or raised letters or logos. Sign panels may also be sandblasted or v-carved from PVC, redwood or HDU (dense urethane.)

cast bronze and aluminum plaques

Cast bronze plaques and cast aluminum plaques are frequently used for special recognition, memorial, commemoration and dedication, but may also be project a very upscale look when identifying a business, a school or a church. They may be used indoors or outdoors. Plaques can also be etched in stainless steel, brass, bronze or copper. Etching allows for more detailed text or images than is possible with casting.

interior office signs and logos

Interior signs may be letters or corporate logos, cut or fabricated from a variety of materials.  They may be reception signs, office signs or door signs, identifying a business name or displaying a logo. They may be ADA room signs, with raised letters and braille where appropriate, or they may have engraved or subsurface lettering. The interior signs category includes interior room signs or tenant building directories (illuminated or not) and wayfinding signs, as well as vinyl window logos & lettering and door logos & lettering.

construction and commercial real estate sign

Construction signs and real estate signs include job site signs for commercial projects. It also includes “for sale” signs and “for lease” signs, or "management by" signs, typically displayed in front of commercial property.  These signs can be fabricated from aluminum, MDO plywood, Scooterboard, or composite material (Dibond, beBond,etc.)

North Carolina

Cities Served 

Raleigh • Cary • Wake Forest • Garner • Apex • Morrisville • Durham • RTP • Chapel Hill 
Raleigh-Durham • Wilson • Goldsboro • Fayetteville • Rocky Mount • Jacksonville • New Bern • Wilmington 
Sanford • Burlington • Greensboro • High Point • Winston Salem
…and all points between!

    © 2018 – Harrell Sign Company, Inc

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